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News & Stories.
Updates & Insights.
"One symbol. Endless ways to connect and protect."
Stories, tips, and updates to raise awareness and improve safety for those living with dementia. Through real-life experiences and practical insights, we share how the Dementia Guardian Symbol is building a world where understanding comes first, safety is second nature, and no one faces the challenges of dementia alone.


The Story Behind the Dementia Guardian® Symbol
The Meaning Within the Mark: Understanding the Dementia Guardian® Symbol Every great movement begins with a symbol — something that...
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2 min read


Flying (and Traveling) with Confidence: How the Dementia Guardian Symbol Helps Airlines and Other Transportation Providers
Traveling can be exciting — but for people living with dementia, it can also be confusing, overwhelming, and even dangerous. Airports,...
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2 min read


How the Dementia Guardian Symbol Supports People with Dementia and Caregivers When Traveling and Staying in Hotels
Traveling and staying in hotels can be an enriching experience but may present extra challenges for people living with dementia and their...
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1 min read


How the Dementia Guardian Symbol Enhances Dining Experiences for People Living with Dementia
Eating out at restaurants is a common joy many of us enjoy—but for people living with dementia and their caregivers, it can be a...
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1 min read


When “Not Helping” Is Also Helping: Understanding Boundaries Around Dementia Care
It’s a difficult truth that not everyone feels equipped or willing to interact with a person living with dementia. Sometimes, people...
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2 min read


Empowering Care Partners During Emergencies with the Dementia Guardian Symbol
Empowering Care Partners: The Dementia Guardian Symbol’s Role in Emergency Situations Emergencies are challenging for everyone...
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1 min read


How Retail and Service Workers Can Support Customers with Dementia
Creating Welcoming Spaces: How Retail and Service Workers Can Support Customers with Dementia For people living with dementia, everyday...
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1 min read


Improving Dementia Care in Healthcare Settings with the Dementia Guardian Symbol
Enhancing Patient Care: The Role of the Dementia Guardian Symbol in Healthcare Settings Healthcare professionals regularly care for...
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1 min read


Encouraging Compassionate Responses from Bystanders
How the Dementia Guardian Symbol Helps Bystanders Respond with Kindness Bystanders may witness moments of confusion involving someone...
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1 min read


How Friends and Family Can Use the Dementia Guardian Symbol to Support Loved Ones
Supporting Loved Ones with Dementia: The Power of Patience and the Dementia Guardian Symbol Friends and family are pillars of support for...
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1 min read


The Role of Neighbors and Community in Dementia Care
How Neighbors and Communities Can Make a Difference for People Living with Dementia A supportive community is invaluable for those living...
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1 min read


Supporting Police Officers in Dementia-Related Situations
How the Dementia Guardian Symbol Helps Police Officers Protect and Serve People with Dementia Police officers often encounter people with...
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1 min read


How First Responders Use the Dementia Guardian Symbol to Improve Care
First responders are essential in emergency situations involving people with dementia. However, without clear communication about the...
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1 min read


Protecting People Living with Dementia Through Awareness and Understanding
Living with dementia presents daily challenges that are often invisible to the outside world. Without awareness, people with dementia...
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1 min read


How Dementia Guardian Supports Caregivers
A Silent Signal of Strength and Understanding Caring for a loved one with dementia is one of the most challenging journeys a person can...
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1 min read


Misunderstanding Dementia: Why It Matters More Than You Think
Dementia affects millions worldwide, yet it remains widely misunderstood. These misunderstandings can have serious consequences for...
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1 min read


📰 How the Dementia Guardian Symbol Works in Everyday LifeTurning compassion into a visible lifeline
Turning compassion into a visible lifeline After sharing the moments that inspired Dementia Guardian, you might wonder: What does the...
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2 min read


The Moments That Started Dementia Guardian
Some ideas are born in boardrooms. Others are born in heartbreak. Dementia Guardian came from the latter. I remember a day—ordinary in...
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2 min read


The Seeds of Dementia Guardian
Every idea starts somewhere. For me, Dementia Guardian didn’t begin in a boardroom or a marketing meeting—it began in the quiet, personal...
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1 min read


The Seed, Part Two – My Mother
A simple dinner out, a repeated joke, and the quiet work of preserving dignity. Not long after the night with my father, I began noticing...
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1 min read
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