ABOUT DEMENTIA GUARDIAN

Dementia Guardian is an organization dedicated to promoting the safety and well-being of persons living with dementia. We provide products bearing a universal symbol that alerts others when a person with dementia is present, helping to improve their safety in homes, vehicles, and other locations.

The term dementia is often misunderstood. Dementia itself is not a single disease—it’s an umbrella term describing a set of symptoms that affect memory, thinking, and behavior. These symptoms can be caused by a variety of conditions, including Alzheimer’s disease, Lewy body dementia, vascular dementia, frontotemporal dementia, brain injuries, or other medical issues.

At Dementia Guardian, we focus on the impact of those symptoms, not the cause. Our mission is to promote safety, compassion, and understanding for every person living with dementia symptoms—regardless of the underlying diagnosis. Whether the cause is known or not, what matters most is protecting dignity, reducing risk, and ensuring that those affected are met with awareness and respect in every environment.

The universal symbol is a simple, easily recognizable sign displayed on products like door hangers, window decals, and vehicle tags. It serves as a discreet alert to caregivers, first responders, neighbors, and community members that someone with dementia is nearby and may need special consideration or assistance.

Our products are placed in strategic locations—such as at or on the front door, car surface or window, or on personal belongings of the caregiver —to inform and alert others quickly. This helps emergency personnel and the public respond appropriately and safely when interacting with a person living with dementia.

The symbol’s purpose depends on people recognizing and understanding it. When neighbors, emergency responders, and the public know what the symbol means, they can respond with greater care and safety, which helps protect persons living with dementia, their caregivers and the public.

You can help by sharing information about Dementia Guardian in your community, encouraging local organizations and emergency services to learn about the symbol, and using our products to start conversations about dementia safety. Follow us on social media platforms for the latest information and shareable content.

Our products are designed for anyone living with dementia or caring for someone who does. The signs are designed to alert others that a person living with dementia is present in a home, vehicle or other location. Wearables - pins, tees, etc. - are worn by the CAREGIVER as a way to identify the person who is most familiar with the person living with dementia. Families, caregivers, healthcare providers, and community organizations can all benefit from using the universal symbol to improve safety for everyone.

Our products are currently available only through our online store. Visit our website to browse the full range of products and place an order. We strive to make our safety tools accessible and affordable for all families and caregivers.

Yes, we provide training programs for caregivers, families, and professionals, including law enforcement and first responders. Our training focuses on recognizing and safely assisting persons living with dementia, understanding caregiver challenges, and effectively using the universal symbol.

We welcome partnerships with healthcare providers, community groups, law enforcement agencies, and advocacy organizations. Partnerships help expand awareness and improve safety for persons living with dementia. Please contact us through our website to learn more about partnership opportunities.

Yes. Dementia Guardian products, the universal symbol, and the Dementia Guardian name are protected by trademark and other intellectual property laws. This protection ensures the integrity of the symbol, prevents misuse, and guarantees that products meet our safety and quality standards.

No. The universal symbol is a registered trademark of Dementia Guardian and may not be reproduced, altered, or used without written permission. Unauthorized use could lead to confusion, misuse, or diminished recognition of the symbol in the community.

Protecting the symbol ensures that it remains consistent and recognizable everywhere it is seen. This consistency is essential for the symbol to be effective in alerting others that a person living with dementia is present. Trademarks also safeguard the quality of our products and the safety of those who use them.

Yes, but only with express written authorization from Dementia Guardian. We provide guidelines to approved partners to ensure the symbol is used appropriately and consistently.

Please let us know through our website. Protecting the symbol ensures it continues to serve its purpose and maintain the trust of families, caregivers, and first responders.